Social Media Strategy Episodes

Episode 107: International Casting Secrets, "Verticals," and AI with Helene Rousse In this episode, Max Belmonte dives deep into the shifting world of international casting with Helene Rousse, a powerhouse Montreal-based Casting Director and founder of Total Casting. With over 35 years of experience spanning talent agent work, acting, and world-class casting, Helene shares the "Formula 1" approach to navigating today’s digital industry. From the surprising explosion of "Vertical" series to th...

Episode 100: The Milestone, the Memories, and the New Mission In this landmark 100th episode of Two Unemployed Actors, host Max Belmonte reflects on the journey from a 20-year corporate career to becoming a dedicated Actor and Producer. This isn't just a look back; it’s a strategic deep dive into what it takes to survive and thrive in the Australian screen industry. We revisit the highs, the lows (including a Subaru-induced Vespa accident), and the incredible insights shared by world-class...

Inside This Episode: The Mystery: Max shares a strange story about a national brand requesting the removal of DIY content he starred in for them. We discuss the nuances of usage rights, "private" videos, and why brands sometimes hide their own content. The 5-Second Audition Setup: Learn how to streamline your home studio using Newer lights and a smartphone rig so you can focus on acting, not tech issues. Raising Your Rates: Max opens up about the "imposter syndrome" hurdle of increasing his pro...

Two Unemployed Actors – Episode 66: Social Media Strategy for Actors Max goes solo this week to tackle one of the most requested topics from workshops, DMs, and emails: Social Media Strategy. If you’re an up-and-coming actor, it’s time to stop treating your social profiles like a casual personal diary and start viewing your online presence as a crucial extension of your professional brand. In this episode, Max breaks down the common pitfalls actors face online, how to navigate the major platf...

Episode 63: The Intersection of Acting and Psychology with Simon Ward With Sam busy on set, Max Belmonte sits down with actor and registered psychologist Simon Ward. Having trained at the Royal Academy of Music in London while balancing a career in psychology, Simon brings a unique dual perspective to the podcast. In this episode, Max and Simon unpack the intense psychological landscape of being a modern creative, from the toxic traps of social media algorithms to navigating the striking stat...